so this is how they do it. i just got my welcome to nyc care package from the city (it got delayed a bit). the care package came with my newbie uniform - apparently we are supposed to wear this shirt until we are shamed into looking lke this girl.
http://nymag.com/daily/fashion/2010/06/urban_outfitters_stopped_selli.html
now, it all makes sense. now i understand how they do it - it's not just because new yorkers walk on average 5 miles/day. It is because of the shame of the uniform they had to wear when they got here.
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